Thursday, October 3, 2019

Do You Think Adding A Call Tracking Phone Number In GMB Could Trigger Suspension?

In the 252nd episode of Semantic Mastery’s weekly Hump Day Hangouts, one participant asked if adding a call tracking phone number in GMB could trigger a suspension.

The exact question was:

Hi Guys, … Thanks again for helping us customers on Hump Day , your generosity is GREATLY appreciated (smile) … . I know that edits on GMB listings can now cause suspensions, but, in your expert opinion, if you just add a “”call tracking phone number”” to a GMB listing but leave the original phone number as an alternate number ( but no longer the primary number), do you think that will still be considered sufficient of an “”edit”” that could put the listing at risk of suspension? … . and, for a client’s listing, if doing that is a risk, is having that “”proof of results”” worth the risk? … . Also, I think in the past you mentioned that if we do change the “”primary”” phone number in a GMB listing to a “”call tracking phone number”” but leave the original number in the “”alternate number”” position, there will be no negative ranking effects even though all the citations only have the original number, is that correct?

This Stuff Works

Do You Think Adding A Call Tracking Phone Number In GMB Could Trigger Suspension? posted first on your-t1-blog-url

Do You Think Adding A Call Tracking Phone Number In GMB Could Trigger Suspension?

In the 252nd episode of Semantic Mastery’s weekly Hump Day Hangouts, one participant asked if adding a call tracking phone number in GMB could trigger a suspension.

The exact question was:

Hi Guys, … Thanks again for helping us customers on Hump Day , your generosity is GREATLY appreciated (smile) … . I know that edits on GMB listings can now cause suspensions, but, in your expert opinion, if you just add a “”call tracking phone number”” to a GMB listing but leave the original phone number as an alternate number ( but no longer the primary number), do you think that will still be considered sufficient of an “”edit”” that could put the listing at risk of suspension? … . and, for a client’s listing, if doing that is a risk, is having that “”proof of results”” worth the risk? … . Also, I think in the past you mentioned that if we do change the “”primary”” phone number in a GMB listing to a “”call tracking phone number”” but leave the original number in the “”alternate number”” position, there will be no negative ranking effects even though all the citations only have the original number, is that correct?

This Stuff Works

Do You Think Adding A Call Tracking Phone Number In GMB Could Trigger Suspension? posted first on your-t1-blog-url

Wednesday, October 2, 2019

Does MGYB Plan To Offer Content Curation Services?

In episode 252 of Semantic Mastery’s weekly Hump Day Hangouts, one viewer asked if MGYB plans to offer content curation services.

The exact question was:

HI guys, does MGYB plan on offering content curation services? It seems to be the one main thing missing from your store. I’ve heard you mention content kingpin but I have a client that needs articles now so there is no time for kingpin training and finding a VA to do it. we tried iwriter but output was garbage and textbroker didnt work out either as nobody bid on our project. Can you recommend a quality curation service? thanks

This Stuff Works

Does MGYB Plan To Offer Content Curation Services? posted first on your-t1-blog-url

Does MGYB Plan To Offer Content Curation Services?

In episode 252 of Semantic Mastery’s weekly Hump Day Hangouts, one viewer asked if MGYB plans to offer content curation services.

The exact question was:

HI guys, does MGYB plan on offering content curation services? It seems to be the one main thing missing from your store. I’ve heard you mention content kingpin but I have a client that needs articles now so there is no time for kingpin training and finding a VA to do it. we tried iwriter but output was garbage and textbroker didnt work out either as nobody bid on our project. Can you recommend a quality curation service? thanks

This Stuff Works

Does MGYB Plan To Offer Content Curation Services? posted first on your-t1-blog-url

The 2019 Holiday Checklist for Local SEO Heroes

Posted by MiriamEllis



Right now, the shoppers nearest you are making some pretty long gift lists. US holiday sales are predicted to surpass $1.1 trillion, with 4.5–5% growth between November–January. That’s a lot of gadgets, garments, games, goodies, and gizmos to bought and sold.

Winter weather and long lines will be braved, traffic endured, tired feet soaked, and patience tested in the search for the perfect gift for everyone on everyone’s list. Holiday shopping can and should be cheery, but sometimes it can be a bit of an overload. The end of the year can put local businesses back in the black, but it can be kind of stressful, too.

And that’s why local business marketers need a list of their own. Your agency can be holiday heroes, both to clients and their customers. An organized approach can ensure that no mom with three kids in tow is inconvenienced by a wrong address on a Facebook listing, and no dad is doomed to wander lonely aisles for hours with no help in sight. Strategic planning can save your clients, too, from total holiday frazzle.

Be of good cheer! Download the Moz Holiday Local SEO Checklist, share it with each of your clients, and plan for reputation, rankings, and revenue to rise as a result of your well-orchestrated campaign:

Get your free copy!

Holiday marketing success in 3 segments

Part 1: The client

The local business owner provides the basic, raw materials and agrees to being ready with:

  • Knowledge of their customers and market
  • Sufficient, well-trained staff
  • Front door and indoor signage explaining hours and support availability for complaints
  • Adequate stock
  • Content for marketing
  • A joint commitment to ongoing local listing/social engagement during the holiday season

Part 2: The local marketing agency

Your agency knits up the online picture of local businesses and is ready with:

  • Accurate, complete, persuasive local business listings
  • Unique marketing ideas to set the client apart
  • A joint commitment to ongoing local listing/social engagement during the holiday season
  • Publication of holiday content, on time and in the right places
  • Analytics and post-holiday analysis

Part 3: The customer

The shopper is aided along their merry way by:

  • A great online experience
  • A great offline experience
  • An overall experience that’s exceptional enough to inspire them to leave a review, recommend the business via WoM, and return for more shopping after New Year’s Day.

A lot of time and care goes into crafting happy holiday customers. Ready for a detailed list of the finer points that could take your agency’s reputation to heroic proportions as we put a bow on 2019?

Download the holiday checklist!


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Tuesday, October 1, 2019

Content, Scheduling, And Linking Of Properties To Syndication Network

In episode 252 of our weekly Hump Day Hangouts, one participant asked about the content, scheduling, and linking of properties to a syndication network.

The exact question was:

I have a basic knowledge of the big syndication and IFTTT picture, and how it works, but still have a lots of gaps in my understanding which I hope you can demystify for me. 1. Would it be best to syndicate just my own posts and curated posts to my syndication network, or would it be better to also include other related RSS feeds? 2. How long should my content be (an article or article curation approximation)? 3. How regularly should I post to my syndication? 4. How many back links to my properties should my articles contain? 5. Is the main purpose of syndication for driving traffic or gaining back links? 6. Are my syndication properties likely to get banned?

This Stuff Works

Content, Scheduling, And Linking Of Properties To Syndication Network posted first on your-t1-blog-url

Content, Scheduling, And Linking Of Properties To Syndication Network

In episode 252 of our weekly Hump Day Hangouts, one participant asked about the content, scheduling, and linking of properties to a syndication network.

The exact question was:

I have a basic knowledge of the big syndication and IFTTT picture, and how it works, but still have a lots of gaps in my understanding which I hope you can demystify for me. 1. Would it be best to syndicate just my own posts and curated posts to my syndication network, or would it be better to also include other related RSS feeds? 2. How long should my content be (an article or article curation approximation)? 3. How regularly should I post to my syndication? 4. How many back links to my properties should my articles contain? 5. Is the main purpose of syndication for driving traffic or gaining back links? 6. Are my syndication properties likely to get banned?

This Stuff Works

Content, Scheduling, And Linking Of Properties To Syndication Network posted first on your-t1-blog-url